Meal Kit Box & Recipe Review: Goodfood

Goodfood’s welcome card.

If anyone has been following my posts this year, they’ll have read about my experiences with Chefs Plate, MissFresh, and HelloFresh. All three of those services deliver meal kit boxes across Canada. Their aim is to simplify the prep and cooking process for those who want to eat at home, but who feel as though they don’t have the time to plan everything themselves.

In the fourth installment of this series, I’ll be talking about the last of the bunch. Goodfood is the name and they’re based out of Montreal.

Truthfully, there isn’t a whole lot more to add. All of the services function in the same way. The website lists the upcoming menus. Once satisfied with the choices, register as a member online. During the sign up, select food preferences and the weekly delivery date. If necessary, skip upcoming shipments in the calendar. Or, should the user be happy to pay full price, keep the subscription rolling on a regular basis. Boxes land at the doorstep, leading to some antics in the kitchen and an arsenal of new recipes.

Unlike the rest, Goodfood was the only one to ship with Loomis (the others opted for FedEx). While their free delivery didn’t come with a tracking number, it seemed as though the Loomis delivery guy cared a bit more. Sure, he didn’t read the instructions provided to dial our number on the intercom. However, the man did phone my cell number. When I missed his call and phoned him back a few minutes later, he answered. It was smooth going from there and he was able to bring the box right to our condo door. FedEx didn’t even bother to buzz up to be let in, often leaving our box right in the lobby of our building where anyone could grab it (luckily no one ever did).

Their insulated cardboard box used for shipping.

The packaging is also slightly different. Instead of double wall corrugated cardboard boxes, Goodfood sticks to regular cardboard with ice packs at the bottom and insulation liners covered in plastic. The felt-like material reminded me of what might be found inside the walls of a home. I was surprised to see that, but hey, it worked. Ingredients for the individual meals were also stored inside large resealable plastic bags. Certain produce, such as the leafy greens, were supplied in breathable baggies, allowing ventilation that prevented condensation and rot. The recipe cards were nicely printed with colourful photos and clear directions.

Again, we ordered three meals with two portions each. At the regular price of $74 weekly, it would work out to $12.33 per serving. Thankfully, I was able to try it for half off. The dishes we picked all rang in at 40 minutes of prep/cook time and included: Spinach & Cheese Stuffed Pork Chops with Rösti Potatoes, Ground Beef Pizza with Crispy Kale, and Haddock with Chermoula, Mejadra & Roasted Brussels Sprouts.

My fiancé and I found the Pork Chops to be a hearty meal as the butterflied meat was stuffed with Swiss cheese (an extra slice or two would have really hit the spot) and spinach. The side of potato pancake made for a slightly more creative take on the typical roasted, mashed or baked variety. Our only issue came when trying to shave the potatoes down. Without a sizeable grater, we ended up having to make do with a peeler. Ultimately, it got the job done, but it could have been better with the right tools. All remaining spinach was combined with sliced carrots and a simple vinaigrette to become a side salad. I’m not usually a fan of carrots. For some reason, I find the flavour of carrots to be slightly off-putting, but these ones were so fresh and sweet that they were divine. This dinner earned a solid 7 out of 10.

Supper number two was a fun homemade Ground Beef Pizza with Crispy Kale. By the time we got to this recipe, the ready-made dough had actually risen so much that the sealed bag it was packed in was about to burst. After we cooked the ground beef and prepped the sauce — a can of Hunts tomato sauce flavoured with onion and garlic — we spread the dough out onto a rectangular baking sheet. It was then topped with the beef, onions, and some Parmesan cheese. As that baked, we also tossed a pan of kale into the oven to crisp the greens up. Those were the finishing and best touches to the pie. In all honesty, this wasn’t our favourite. There was way too much onion (half would have sufficed), the sauce was thin (a tomato paste may have been preferable), the crust was too puffy and soft, and there wasn’t enough cheese. With modifications, this could definitely be a winner. Unfortunately, in this instance, it only warrants a 5.5 out of 10.

Our third kit was the Haddock with Chermoula. What exactly is Chermoula? That’s a great question because I didn’t know. Yet, I learned that Chermoula is a type of Middle Eastern garnish consisting of parsley, vinegar, spice, and olive oil. I can’t say that either of us really enjoyed the flavour. Personally, I think there may have been an excess of vinegar, coming across as overly acidic. On the other hand, the fish was superb. Thick fillets pan fried well on the stove, and the meat was moist and flaky. Mejadra, a mix of rice, lentils, and fried onions was delicious, and went so well with the roasted Brussels sprouts. Although we could have done without that first major component of the meal, it still ended up being our favourite of the three recipes, garnering an 8 out of 10.

Looking at all of the boxes, Goodfood falls between the costly HelloFresh and slightly more affordable MissFresh and Chefs Plate. The quality of the recipes and ingredients were pretty much on par. Plus, similar to the others, Goodfood’s dishes were hit or miss, too. We were willing to chance it on new things, which turned out great. Whereas, the more familiar meals like pizza ended up being a bit of a dud. Still, these services are a fun option, especially when discounts are available. I certainly cannot justify purchasing meal kit boxes all the time, but I do understand the appeal, and I believe that they can be useful on occasion.

This review is in no way affiliated with Goodfood. I purchased these meal kits on my own and have chosen to share my thoughts here. If anyone is interested in signing up for a subscription, please use my Goodfood referral link to save $40 off of your first delivery.

Meal Kit Box & Recipe Review: HelloFresh

HelloFresh’s welcome booklet.

This year, I’ve been on a meal kit subscription kick. So far, my boxes from Chefs Plate and MissFresh were discussed in previous posts. Both Canadian businesses provide delivery across the country. Today, I’ll be talking about option number three: HelloFresh.

Unlike Chefs Plate and MissFresh, launched in 2014, HelloFresh emerged out of Berlin, Germany back in 2011. Within five years, they expanded to the UK, USA, The Netherlands, Australia, Belgium, Austria, Switzerland, and then Canada. It is one of the largest scale meal kit delivery services in the world.

Their Canadian branch is based out of Toronto and, from what I’ve received, it’s apparent that the meat and most of the produce is sourced through partnerships with local farms. Smaller items such as a packet of Bonne Maman honey comes from a family-owned French company and Colavita balsamic vinegar as well as a pack of orzo seem to be from Italy.

Similar to the other services, all of the food arrived in an insulated box shipped through FedEx. Vacuum sealed meats were ice packed at the bottom and then partitioned to separate them from the remainder of the items. All of the other ingredients were sorted into heavy paper bags that were closed and labelled with stickers that indicated the meal to which they belonged. Welcome info and recipe cards were placed at the top of the package.

Surprisingly, even though only three of the week’s available recipes were selected for my order, they provided all five cards in my box. I suppose if I’m ever inclined to try out the other options, I can actually do that. My fiancé thinks HelloFresh prints the sets as a cost saver to the company because they can just toss them into every box. They don’t have to spend the time separating the cards out or printing a specific number for each recipe. He’s probably right. Either way, it’s a tiny thing, but I kind of appreciated the extras.

The individual meals and items were all packaged really well. Greens that needed to breathe were placed into resealable baggies that had perforated holes on the backside. Everything else came in sealed plastic. All components were clearly labelled. Some of the veggies had even been prepped ahead of time, shaving off several minutes of washing, cutting, chopping and dicing. Butter, oil, milk, salt, and pepper is assumed to be a staple at home already, so those are not supplied.

For my first box of three meals for two people (regularly $79.99, including free shipping), my fiancé and I picked the following recipes: Moo Shu Pork Tacos, Crispy-Skinned Chicken, and Seared Steak. Each of them took 30 minutes or less to cook and the calorie count ranged between 520 to 1,000 per portion. However, a full nutritional breakdown is not to be found unless viewing through their website.

Moo Shu Pork Tacos shifted things into gear. These were simple to make. The process pretty much required just a single pan and a couple of dishes, which is ideal when it comes to cleanup after dinner. We both loved the depth of flavour from the spice (Note: Moo Shu Spice Blend is a mix of garlic powder and ground ginger, if you want to recreate this) as well as the Sriracha mayo. With three meat and cabbage stuffed 6-inch tortillas allotted for each person, this was actually an incredibly filling meal. I can definitely see why the calorie count is much higher for this dish. My only issues with this kit were the sliced radishes (too thick) and the lack of Sriracha and mayo to make the sauce. Had there been enough mayo, it may not have been necessary for us to add extra cheese to taste. Still, after a minor change or two, this is a recipe that we’d happily make again. This selection deserves an 8 out of 10.

The Crispy-Skinned Chicken was likely our favourite of the week. This consisted of skin-on chicken breasts, smashed potatoes, roasted green beans, leeks, and a rosemary pan sauce. I did find that the chicken was a little bit greasy as we may have drizzled a bit too much oil into the pan when roasting the meat and beans. Yet, the texture of the chicken skin and flavours from the sauce and leeks helped to elevate the dish further. This was hearty without being heavy. We award this recipe an 8.5 out 10.

As experienced with Chefs Plate and MissFresh, the steak dishes were always one of the best in the bunch. Therefore, we left the Seared Steak and its accompanying roasted broccoli and warm caprese orzo salad for last. Unfortunately, HelloFresh truly disappointed. The cut of meat was sub par; even though it was cooked to medium, it was much chewier than we like our steak to be. It was also incredibly bland as they instructed the steak to be pan-seared using just a drizzle of oil and nothing else. The orzo pasta had a decent dressing made using a honey and balsamic vinegar base, but the only added pop to the entire dish came from the tart grape tomatoes and basil. Bocconcini cheese, which has an okay mouthfeel is rather flavourless without some sort of heavier dressing to go with it. Sadly, this supper only warrants a 6 out of 10.

Compared to the other meal kit subscriptions, this one is more expensive. While the others work out to $10.99 per portion for the basic plan of three meals for two people, HelloFresh is ringing in at a lofty $13.33 per person for each recipe. We found the quality of the packaging to be fantastic, but the quality of a few of the ingredients to be less than expected. On the one hand, it’s certainly convenient. On the other, the dinners were hit or miss. Should there ever be a chance for me to try a second HelloFresh box at a discounted rate, I’d be delighted to give them another go. Until then, I will have to pause deliveries as the savings aren’t quite there. If it’s feasible for you, I’d recommend testing HelloFresh yourself, so you can see if it’s a good fit for your life.

This review is in no way affiliated with HelloFresh. I purchased these meal kits on my own and have chosen to share my thoughts here. If anyone is interested in signing up for a subscription, please use my HelloFresh referral link at checkout to receive $40 off of your first delivery.